Best 2012 Superbowl ad? FIAT Abarth!

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sjmst2
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Best 2012 Superbowl ad? FIAT Abarth!

Post by sjmst2 » Mon Feb 06, 2012 12:20 pm

Home run for FIAT. :banana:

"And among the few standouts for the night was a Fiat ad that equated seeing the car for the first time with making out with a sexy Italian super model. The tagline: "You'll never forget the first time you see one."
"They did a good job of showing that some decisions are made with the heart, some decisions are made with the head and the Italian car decision resides in the groin," said Greg Dinoto, chief creative officer of advertising agency Deutsch in New York. "It was sexy and surprising and fun."
Last edited by sjmst2 on Wed Feb 08, 2012 11:41 am, edited 1 time in total.
Sam G.
FLU Board Member
Long Island, NY
1981 Fiat Spider
2012 Fiat 500

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stanz
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Joined: Tue Jan 24, 2012 11:22 pm
Location: Western Massachusetts

Re: Best 2012 Superbowl ad? FIAT Abarth!

Post by stanz » Tue Feb 07, 2012 5:05 pm

Sorry, the Great Dane commercial was better, plus they made it for $20!.

I did love the commercial though.

FYI your links aren't working. :bang:

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